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Boodles Case Study

Ambassador Programme

Boodles’ exclusive and star-studded Ambassador Programme provides talent from across the entertainment industry with access to some of the best jewellery available for red carpets and other special events. 

We host breakfasts for prospective new ambassadors at the stunning Boodles apartment above their Bond St flagship store which gives them an opportunity to get to know the brand and its jewellery, as well as meet the Director, James Amos. 

Boodles ambassadors are also invited to the brand’s exclusive events and launches. 

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Event Support

 Eleven support Boodles around their biggest events throughout the year by managing their guest list as an extension to the Ambassador Programme. Our experience and close monitoring of the pulse of the entertainment industry enable us to invite some of the most promising rising and established stars to Boodles events.  

We further our support by capturing all relevant coverage of the event on social media and in the press and sending it across to Boodles in a report format. This enables them to see a clear and concise overview of the benefits of Eleven’s event support.

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Film Placements and Partnerships

Eleven’s close working relationship with producers, costume designers, and production companies has enabled us to provide many opportunities for Boodles over the past couple of years. Earlier this year, the brand enjoyed placements throughout Pathe’s Misbehaviour supported by a partnership around the film’s release.

We have some very exciting upcoming releases on our calendar, including placements in Fast and Furious 9, Blithe Spirit, and The Postcard Killings. We also have a massive partnership with Sky’s The Secret Garden for which Boodles will be launching a line of jewellery inspired by the film. 

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